Search Engine Optimization (SEO)
Search Engine Optimization (SEO) is the process of improving the quality and quantity of website traffic from a search engine. Having a strong SEO ensures your business will appear before your competitors, which increases your exposure and likelihood of a sale.
Download the Roots Marketing Media Kit to learn more about the importance of SEO.
A landing page is a web page that appears when a user clicks on a search engine optimized search result, marketing promotion/email, or an online advertisement. A landing page will feature a call-to-action, such as a value proposition, and is effective at collecting contact data from visitors. Landing Pages also help improve your business’ Search Engine Optimization.
Download the Roots Marketing Media Kit to learn more about Landing Pages.
Call to Action on Landing Pages
A call to action on a landing page is the next step a potential customer can take to learn more or purchase your business’ products/services. The call to action will offer a value proposition to website visitors, and allows your business to collect customer data. This data can be used to understand your target market and how to reach them.
Download the Roots Marketing Media Kit to learn more about the benefits of a high-quality Call to Action.
Google My Business (GMB)
Google My Business (GMB) determines the order in which local businesses appear when a user searches for a specific industry. Having a highly ranked business on GMB will make your business appear more trustworthy and reputable. GMB is the most important aspect of a companies online marketing campaign.
Download our Media Kit for more information on the importance of Google My Business.
Custom Development is tailored software that supports your website and online store. Using a Custom Development software system will make your website more professional and easier for users to navigate.
Download the Roots Marketing Media Kit to get a better understanding of how Custom Development can enhance the growth of your business.
Chatbots are an effective and cost-efficient way to interact with customers 24/7. Chatbots can answer or ask visitors predetermined questions, and collect contact information for future marketing. The data collected can be used to gain insights on customers, generate leads and understand buyer behaviour. Download the Roots Marketing Media Kit to learn more about the benefits of a Chatbot.
Download the Roots Marketing Media Kit to learn more about the benefits of a Chatbot.
Download our media kit for more information on video advertising options including a list of our locations.